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Well, it’s been a big couple of weeks at The Bits, as detailed in Monday’s editorial here at the site. The response to that piece has been overwhelming—and overwhelmingly positive, I’m pleased to report. I’ve had a good number of people within the industry tell me they’ve been quietly (and no so quietly) cheering its message, hoping the powers that be at certain studios will listen.

One of the interesting side effects of the last couple of weeks is that it’s really highlighted some of the key challenges we face here at the site. The first is that so much of my time as editor of The Bits is dedicated to communicating with sources, researching stories, responding to everyone who wants to engage with us after we post major news or a big editorial, or simply dealing with behind-the-scenes issues, that it’s become hard for me to do all that effectively and still write Blu-ray and 4K reviews too. I have a stack of titles I keep trying to get to, but when a well-known filmmaker or high-level studio executive contacts me wanting to talk, you definitely can’t—and shouldn’t!—say no in my position.

The other problem was illustrated by what happened when we broke the news of Best Buy’s exit of the physical media business—the website simply couldn’t handle all the traffic we were getting! Off and on, from Thursday night (10/12) to the following Monday (10/16), the site simply wouldn’t load for some people or took a long time to load. That’s not a knock on our infrastructure, our server team, or our hosting company—99% of the time, there’s no problem at all. And they do an incredible job of managing all that in the face of ever more difficult cybersecurity challenges. It’s really rather shocking how difficult that problem has become—not just for The Bits but almost literally every website online. Frankly, it’s a wonder the Internet even still works at all. [Read on here...]